INTERNATIONAL TRADE, DISTRIBUTION AND LOGISTIC

For being able to operate in an international market, a microenterprise can:
Create a department of International Sales
Delegate/outsource some of the selling job
Increase its production

Product delivery, inventory management, assortment, and return policies are managed by:
The Marketing Department
The logistics function
The Finance Department

When would cooperation in global strategies be advisable?
The other two answers are correct
When companies have not the minimum size for internationalization
When the market presents risks and uncertainties

When selecting international markets, we must opt for the following strategies:
Diversification or concentration
Positioning or differentiation
Customization or follow-up

Delegate some of the selling job to intermediaries implies:
Make the end product significantly more expensive
Loss of control over how and to whom the products are sold
Transfer the risk of the sale to the intermediary