In your business model, the value proposition represents:
The benefit you are envisioning to obtain with your business
The uncovered market needs you have identified through your market research
The product or service you are offering and for which clients would pay

According to the canvas business model, the way you are planning to deliver your product/service to the clients is called
The key partners
The channels
The segments of customers

Planning must be developed in different levels, the most important of them are:
Strategic and operational planning
Functional and dysfunctional planning
Commercial and financial planning

In small and artisanal firms, coordination is mainly obtained by
Delegation of authority
Direct communication
Implementation of several rules

Control is a critical activity for management, and it is based on tools such as:
The master craftsman’s vigilance
Key performance indicators
The confidence that people will do their duty